Hi, I am Chahrazad
a People & Culture leader passionate about building workplaces where employees thrive. As the Head of People & Culture, I focus on fostering positive work environments, promoting employee well-being, and driving impactful HR initiatives. I believe in the power of flexibility, transparency, and continuous learning to create a culture where people feel valued and motivated.
Beyond my corporate role, I’m also a content creator, sharing insights on HR, career growth, and personal development on Instagram via @sherabychb .Whether it’s hiring strategies, career advice, or tips on navigating the modern workplace, I’m here to help professionals and companies grow.

My Experience
The Vantage
Leading the People & Culture strategy, focusing on talent acquisition, performance management, and employee engagement. Collaborates with leadership to drive business performance and supports HR administration. Ensures organizational growth and compliance. The company operates in media, tech, and sustainability.
AMZ Group
Managed end-to-end recruitment, reducing agency hiring costs to 0% in 2022-2023. Developed job grading, performance management tracking, and HR policies. Led employee engagement initiatives and staff training. Supported multiple industries, including hospitality, retail, and facilities management.
Sunset Hospitality Group
Supported recruitment for brands in the hospitality sector, including pool clubs, dining, and nightlife. Sourced candidates via headhunting, LinkedIn, and job portals. Worked remotely on a consultancy basis. Helped the recruitment team place talent in various divisions.
Mohamed Hilal Group
Managed the recruitment process, from job descriptions to offers. Participated in career fairs to widen the candidate pool. Ensured smooth candidate experiences and maintained an accurate applicant tracking system. Focused on employer branding and teamwork.
My Education

University of Algiers 3
Bachelor’s Degree in Human Resources Management with Honors (2012-2016).
- Focused on key HR areas such as recruitment, employee relations, organizational behavior, and performance management.
- Gained practical knowledge in HR practices and theories, developing the skills needed to manage talent and improve organizational effectiveness.
Master’s Degree in Human Resources Management from the University of Algiers 3, graduated in 2018.
- Specialized in advanced topics such as strategic HR management, labor law, compensation and benefits, and organizational development.
- Completed research projects and case studies to deepen understanding of contemporary HR challenges and solutions.
- Gained hands-on experience in designing HR policies and contributing to the strategic direction of organizations.